Adding Google Forwarding Numbers in Google Ads Campaign

An advertiser is looking to use Google forwarding numbers in a Google Ads campaign. Where should the phone snippet be added on the website?

(A) Between the tags of a web page, below the global site tag.

(B) Between the tags of a web page, right after the global site tag.

(C) Between the section, and requires no global site tag installation.

(D) Between the tags of a web page, right after the global site tag.

Correct Answer: (B) Between the tags of a web page, right after the global site tag.

An advertiser using a global sitewide tag can add a phone snippet on a website between the tags of a web page, right after the global site tag. This allows them to utilize Google forwarding numbers in their Google Ads campaign.

To add Google forwarding numbers in a Google Ads campaign, the advertiser should place the phone snippet in the code of their website. This phone snippet is specifically designed for Google forwarding numbers and enables tracking and displaying these numbers in the Google Ads campaign.

Here's how the phone snippet can be added to the website:

1. Locate the global sitewide tag: The global sitewide tag is a code snippet provided by Google Ads that must be placed on every page of the website.
2. Add the phone snippet: Within the global sitewide tag, the advertiser can insert the phone snippet code. This code is essential for tracking and displaying Google forwarding numbers in the Google Ads campaign.
3. Save and publish the changes: After adding the phone snippet code to the global sitewide tag, the advertiser should save the changes to the website's code and publish it.

By implementing the phone snippet within the global sitewide tag, the advertiser can accurately track and attribute phone calls generated from their Google Ads campaign using Google forwarding numbers.