The Role of Data Marts in Business Analytics

What is the main purpose of data marts in business analytics?

A) Data marts are like a distributor in a supply chain.

B) Data mart users possess the data management expertise that data warehouse employees have.

C) Data marts address only a particular component or functional area of a business.

D) Data marts are larger than data warehouses.

The Role of Data Marts in Business Analytics

Option C) Data marts address only a particular component or functional area of a business is true about data marts.

A data mart is a small, adaptable subset of a data warehouse that is created to support a specific business domain or line of business. A data mart can be thought of as a subset of a data warehouse that is created to provide a more targeted view of data for a specific group of users, such as an individual department or business unit.

Data marts are designed to meet the unique information needs of a specific group of users and are focused on addressing a particular component or functional area of a business, such as sales, finance, or marketing. They enable users to access and analyze data that is relevant to their specific business needs, which can help to improve decision-making and increase operational efficiency.

Data warehouses, on the other hand, are larger, more complex, and designed to support enterprise-wide reporting and analysis. They typically contain data from a variety of sources across the organization and are designed to provide a single, integrated view of data to support decision-making across the enterprise.